Bluesky isn't growing
James Ball on Bluesky's (lack of) growing pains:
This is the better question about this stuff: most of us aren’t technology investors. We just want a social network we can use, and which ideally isn’t full of fascists, trolls, and bots. Bluesky’s small size can feel like a bonus against that backdrop: for many of its current users, the network feels fine as it is. Why worry about it growing? I’m getting what I need from it now.
The problem is monetisation: Bluesky costs a lot of money to run, and at present the bills are being paid by investors. They don’t do this out of the goodness of their hearts. They do so in the hope of making vastly more money later. Generally, investors will be happy to subsidise the losses of a company if it is growing, especially if it is growing fast.